Privacy Policy

Last updated: 19 June 2026

34 Grad KIG operates this shop and website, including all related information, content, features, tools, products, and services, in order to provide you as a customer with a personalized shopping experience (the “Services”).

The website is powered by Shopify, which enables us to provide the Services. This Privacy Policy describes how we collect, use, or disclose personal data when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us.

If there is any conflict between our Terms and Conditions and this Privacy Policy, this Privacy Policy will prevail with respect to the collection, processing, and disclosure of your personal data.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you acknowledge that you have read this Privacy Policy and agree to the collection, use, and disclosure of your data as described herein.

What personal data do we collect or process?

When we use the term “personal data,” we refer to information that identifies you or can be reasonably linked to you. Personal data does not include anonymized or de-identified information that cannot be used to identify you.

Depending on how you interact with the Services, where you live, and applicable law, we may collect or process the following categories of personal data, including inferences drawn from such data:

Contact information

• Name
• Billing address
• Shipping address
• Phone number
• Email address

Financial information

• Credit and debit card details
• Payment information
• Bank account details
• Transaction details
• Payment confirmations

Account information

• Username
• Password
• Security questions
• Settings and preferences

Transaction information

• Items viewed
• Items added to cart or wishlist
• Purchases, returns, exchanges, or cancellations
• Order history

Communications with us

• Information you provide when contacting customer support
• Requests and correspondence

Device information

• Device type
• Browser and network information
• IP address
• Unique identifiers

Usage information

• Interaction with the Services
• Browsing behavior
• Frequency and duration of use

Sources of personal data

We may collect personal data from the following sources:

Directly from you

When you create an account, use the Services, place an order, or contact us.

Automatically through the Services

Through cookies, similar technologies, and your device.

From service providers

When third-party providers process data on our behalf.

From partners and other third parties

How do we use your personal data?

We may use personal data for the following purposes:

Providing, customizing, and improving the Services

• Processing orders and payments
• Managing customer accounts
• Shipping and delivery coordination
• Returns and exchanges
• Personalized recommendations
• Improving and optimizing the Services

Marketing and advertising

• Sending promotional communications via email, SMS, or mail
• Showing personalized advertisements
• Analyzing user behavior and preferences

Security and fraud prevention

• Authenticating accounts
• Detecting fraudulent or illegal activity
• Ensuring platform and payment security

Communication with you

• Customer support
• Responding to inquiries
• Managing our relationship with you

Legal compliance

• Compliance with applicable laws and regulations
• Responding to legal requests and authorities
• Enforcing our rights and policies

How we share personal data

We may share personal data with third parties under the following circumstances:

• Shopify and its service providers (IT, payments, analytics, fulfillment, etc.)
• Marketing and advertising partners
• Service providers acting on our behalf
• Affiliates within our corporate group
• Legal authorities where required by law
• In connection with business transactions (e.g., merger, restructuring, insolvency)

Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal data to operate, provide, and improve the Services.

For more information about Shopify’s data practices, please refer to their privacy policy:

https://privacy.shopify.com

Depending on your location, you may also exercise certain rights via Shopify’s privacy portal.

Third-party websites and links

Our Services may contain links to third-party websites. We are not responsible for the privacy practices or content of such websites.

Children’s data

The Services are not intended for use by children, and we do not knowingly collect personal data from minors below the legal age of majority in their jurisdiction.

Security and data retention

We implement appropriate security measures to protect your personal data. However, no system is completely secure.

We retain personal data only as long as necessary for providing the Services, complying with legal obligations, resolving disputes, or enforcing agreements.

Your rights and choices

Depending on your location, you may have the following rights:

• Right of access
• Right to rectification
• Right to erasure
• Right to data portability
• Right to object
• Right to restriction of processing
• Right to withdraw consent

To exercise your rights, please contact us using the details below.

Complaints

You may contact us or file a complaint with your local data protection authority if you believe your data is being processed unlawfully.

International data transfers

Your data may be transferred and processed outside your country of residence. Where required, we use appropriate safeguards such as standard contractual clauses.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be published on this page with an updated “Last updated” date.

Contact

34 Grad KIG
Georgshof 7
9000 St. Gallen
Switzerland

Email: info@fraire.ch

CHE-291.562.586

34 Grad KIG is the data controller responsible for your personal data under applicable data protection laws.